Carolyn P. Marshall, CFRE

During her eight year career as a fundraising professional, Carolyn P. Marshall, CFRE, has managed and advised fundraising programs in the education, social service and health care sectors.

Her investigative skills, high level of professionalism and strategic abilities have contributed to her growing reputation as a leader in the fundraising profession in Atlantic Canada. Carolyn is the owner of the online prospect research service www.theresearchstore.ca.

During her extensive career, Carolyn has held increasingly senior roles in both organizational/ institutional advancement, and as a consultant.  She has designed and delivered services in the following areas:

-major donor prospect identification

-donor cultivation and stewardship strategy development

-development program audits

-e-Philanthropy strategies

-prospect information management systems

-organizational performance benchmarking

-peer best practice reviews

-writing and editing for non profit organizations

-special event design and management

-direct mail for fundraising and stakeholder stewardship

-Internet, new media, social networking and web design strategies for fundraising and stakeholder stewardship

Carolyn is a prolific writer on issues in the charitable sector, including new media and e-Philanthropy.  She is tech-savvy and has highly tuned investigative skills, which she applies to monitoring of nonprofit and donor news and trends.

She is an active member of the Association of Professional Researchers for Advancement (APRA) and the Association of Fundraising Professionals (AFP). Carolyn has earned the prestigious Certified Fund Raising Executive (CFRE) designation from CFRE International.

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