Summer is a great time to tackle those larger projects — like designing a web site — that tend to get pushed off to the side of your desk. To wit, Bloom has just completed a total redesign of the web site for our prospect research service, The Research Store. Check it out here.
Strategy can be defined as a plan of action designed to acheive a particular goal (Wikipedia). Having well-defined goals is critical. Without them, how will you know if you’ve acheived success?
In Canadian Business Online, Samson Okalow discusses the Twitter phenomenom and challenges us to examine our rationale for being a Twit.
How can your organization stand out in the crowd?
How can non profit organizations stand out in a crowded fundraising market? At the AFP Maritime Conference last week, our team presented our top five low- or no-cost tips to charities in the area of communications. They are: (more…)
Online giving is on the rise. So much so, that UNICEF has made the decision to close three of its Canadian offices. Which begs the question, how will the increasing tendency for donors to adopt online transactions as their donation vehicle of choice affect donor stewardship? (more…)
In the e-world of fundraising, sending electronic newsletters to donors, and capturing their email information, is standard practice, right?
And large, well funded and sophisticated charities do the best job….right?
Well, not so fast. This recent informal survey by consultant Lisa Sargent revealed some pretty scary gaps in best practice e-engagement by some of the a largest non profits around. Click here to read what Lisa discovered….
Non profits (and for profits) often integrate taglines into their brand identity. You can probably name the companies behind taglines like “Just Do It” and “I’m Lovin’ It.”
Yesterday the winners of the 2009 Best Taglines for Non Profits were announced. A couple of my personal favorites among the winners were:
Check out the full list here and be inspired by the creativity of these organizations!
The Summer of Social Good is an online charitable campaign to raise funds online through the power of Social Media and the Internet. Click here for more info.